Creative

Blood Monkey

In a gin market overrun by mainstream ‘me-too’ brands, how could Kastner create an anti-category challenger to kick back against convention and hijack market share?

2×

the industry average bottle sales per store

new market launches in just five years

Brixton Motorcycles

An ambitious entrepreneur approached us with an idea for an alternative motorcycle brand. To make his dream a reality, he needed not only a brand platform and identity, but also the creative tools with which to rapidly launch.

125cc

top three seller

new market launches in just five years

Red Bull

How to launch a drinks brand for which no product category exists, and then continuously go where no other brand’s been before, for 37 years and counting?

billion cans sold every year

171

markets around the world

Flying Laps

One of many 360 campaigns we develop for Red Bull each year, Flying Laps leveraged the brand’s unique position as a champion force in F1. We worked with Red Bull to concept and roll out the campaign across TV, radio, OOH, social, POS and sampling activity.

78k

Strava sign-ups

76m

social media impressions

Cartoon TVC

First aired in 1992, Red Bull’s cartoon campaign, created by Kastner, is now one of the longest running ad campaigns on the planet. Hit ‘read more’ below for just a few of our favourite spots and a look at what gives cartoon its longevity in an ever-changing world?

years and counting

171

markets around the world

Tick Tock

With sales dipping and Tick Tock slipping from its position as the UK’s No.1 red bush tea, Kastner was briefed to put the brand back on its perch.

sales spike during our campaign

No.1

status reclaimed from Tetley

Anspach & Hobday

With the craft beer scene taking off, how could we give an award-winning brewery the standout identity their beer deserved?

A-TO

How long does it take to create a kick ass new brand? Well, here at Kastner, we’re firm believers that brands, like many of the best things in life, always get better with time. That said, if you need an identity double quick, you’ll be pleasantly surprised by what we can do.

months to lift off